Case Study

Cloud Modernization & AI-Powered Search

Express operates 400+ stores across the U.S. and Puerto Rico. NULogic partnered since 2012 to build a modern, agile cloud foundation.

Express
Express
Region
U.S.
Website
www.express.com
Client Since
2012

The Challenge

Express is an apparel brand operating 400+ stores with e-commerce and mobile channels delivering modern style.

Express Challenge
400+ Stores

1 Legacy Infrastructure

Aging AWS environment slowed releases and limited innovation velocity

2 Manual DevOps Bottlenecks

Legacy Jenkins pipelines and manual provisioning created errors and delays

3 Search Experience Gap

Generic product search lacked personalization to drive conversions

The Solution

Cloud migration, DevOps automation, and AI-powered search implementation.

1

Cloud Migration (AWS to GCP)

Zero-downtime migration using Terraform for infrastructure automation.

2

DevOps & GitOps

Transitioned to ArgoCD and GitHub Actions for continuous deployment.

3

Intelligent Search

Deployed Vertex AI Search for semantic, intent-based discovery.

Results

Zero-downtime Cloud Migration

Moved from AWS to Google Cloud with no disruption

40% Faster Release Cycles

IaC and GitOps eliminated manual bottlenecks

99.9% Uptime

ArgoCD-managed Kubernetes ensures reliability

AI-Driven Conversions

Vertex AI boosted product engagement and conversions

Services Delivered

Architecture Design

Cloud Services

Integration Services

Technologies

Engineering Stack

Google Cloud
Terraform
ArgoCD
Vertex AI

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